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Lenny's Newsletter — Complete Archive
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Lenny's Newsletter — Complete Archive

Complete archive of 349 Lenny's Newsletter issues (2020-2025).

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  • By Lenny Rachitsky
  • 467 chapters
  • Updated Nov 1, 2026
  • 127 readers

What’s inside

  • How to build your PM second brain with ChatGPT (2025-12-16)
  • How to spot a top 1% startup early (2025-12-09)
  • A year free of PostHog ($16,500 value): The all-in-one analytics, experimentation, feature flag, surveys, session replay, error tracking, data warehouse, LLM analytics platform (2025-12-02)
  • A holiday gift guide for tech people with taste 🤌 (2025-11-18)
  • Ecosystem is the next big growth channel (2025-11-11)
  • Part 2 of how to get the most out of your product pass—and welcome, Stripe Atlas, to the bundle! (2025-11-04)

What is Lenny's Newsletter — Complete Archive?

Complete archive of 349 Lenny's Newsletter issues (2020-2025). Covers product management, growth, startups, leadership, hiring, strategy, and career advice from top PMs and operators.

Lenny Rachitsky · markdown · Listed Mar 18, 2026

  • lenny
  • newsletter
  • education
  • value

From the first page

Someone smarter than me once said, “AI won’t replace you, but a person using AI better than you might.” I believe this is exactly right. Right now, we all need to be building the skills that help us become that person using AI better. Lucky for us, Amir Klein is already that person and has written a guide for the rest of us. Though it’s targeted at product managers, the advice and workflows can be implemented by anyone in any function. Thank you, Amir, for giving us a glimpse into the future and the concrete steps to get there.

For more, follow Amir on LinkedIn. You can also listen to this post in convenient podcast form on Spotify / Apple / YouTube.

Preview · 2,000 of 6,612,657 characters

Lenny's Podcast — Complete Transcripts
Inside Claude Code: The Architecture
OWASP Web Security Testing Guide v4.2
The Complete Guide to Building Skills for Claude

Contents

  1. 01How to build your PM second brain with ChatGPT (2025-12-16)p.1
    1. **Context is important—but comes with a heavy mental load**p.2
    2. **Context is the new interface**p.6
    3. **Appendix: Using Claude or Gemini as your second brain**p.6
  2. 02How to spot a top 1% startup early (2025-12-09)p.7
    1. **1. Ambition bordering on “ludicrous”**p.8
    2. **2. Founders, founders, founders**p.9
    3. **3. Judging today’s product is a trap**p.10
    4. **Now it’s your turn**p.12
  3. 03A year free of PostHog ($16,500 value): The all-in-one analytics, experimentation, feature flag, surveys, session replay, error tracking, data warehouse, LLM analytics platform (2025-12-02)p.13
  4. 04A holiday gift guide for tech people with taste 🤌 (2025-11-18)p.14
    1. **For the home**p.15
    2. **For parents and kids**p.17
    3. **For gadget lovers**p.18
    4. **For your stressed founder friend or family member**p.19
    5. **For the PM who just cashed out their OpenAI stock**p.20
    6. **Other fun stuff**p.21
    7. **Returning champions**p.22
    8. **Some bonus recommendations from readers (thanks, all!)**p.24
  5. 05Ecosystem is the next big growth channel (2025-11-11)p.25
    1. Ecosystem is a force multiplier *and* differentiatorp.26
    2. Why ecosystem worksp.27
    3. How to implement an ecosystem strategyp.29
    4. Don’t just build products, build ecosystemsp.31
  6. 06Part 2 of how to get the most out of your product pass—and welcome, Stripe Atlas, to the bundle! (2025-11-04)p.32
  7. 07**1. [Lovable](https://lovable.dev/lenny)**p.32
    1. **What it is**p.32
    2. **Why I love it**p.32
    3. **What I use it for**p.33
    4. **How other people are using it**p.33
    5. **Learn more**p.33
  8. 08**2. [Bolt](https://bolt.new/)**p.33
    1. **What it is**p.33
    2. **Why I love it**p.33
    3. **What I use it for**p.33
    4. **How other people are using it**p.33
    5. **Learn more**p.33
See all 467 parts
  1. 09**3. [Granola](https://www.granola.ai/)**p.33
    1. **What it is**p.33
    2. **Why I love it**p.34
    3. **What I use it for**p.34
    4. **How other people are using it**p.34
    5. **Learn more**p.34
  2. 10**4. [ChatPRD](https://www.chatprd.ai/lenny)**p.34
    1. **What it is**p.34
    2. **Why I love it**p.34
    3. **What I use it for**p.34
    4. **How other people are using it**p.34
    5. **Learn more**p.34
  3. 11**5. [Superhuman](https://superhuman.com/products/mail)**p.34
    1. **What it is**p.34
    2. **Why I love it**p.35
    3. **What I use it for**p.35
    4. **How other people are using it**p.35
    5. **Learn more**p.35
  4. 12**6. [Raycast](https://www.raycast.com/)**p.35
    1. **What it is**p.35
    2. **Why I love it**p.35
    3. **What I use it for**p.35
    4. **How other people are using it**p.35
    5. **Learn more**p.35
  5. 13**7. [Perplexity](https://www.perplexity.ai/pro) (makers of Comet!)**p.36
    1. **What it is**p.36
    2. **Why I love it**p.36
    3. **What I use it for**p.36
    4. **How other people are using it**p.36
    5. **Learn more**p.36
  6. 14A builder’s guide to living a long and healthy life (2025-10-28)p.37
    1. Sleepp.39
    2. Clothingp.40
    3. Foodp.41
    4. Supplementsp.43
    5. Toxin mitigationp.46
    6. Everyday itemsp.48
  7. 15Handy summary of every product/brand mentioned abovep.48
    1. Foodp.49
    2. Toxin mitigationp.49
  8. 16Everyone should be using Claude Code more (2025-10-14)p.51
    1. **But first, let’s install Claude Code on your computer**p.51
    2. **Five ways I’ve been using Claude Code this month**p.51
  9. 17**50 creative ways non-technical people are using Claude Code**p.52
    1. **1. Brainstorming domain names, from [Ben Aiad](https://x.com/benaiad)**p.52
    2. **2. Finding high-quality leads, from [Jeff Lindquist](https://www.linkedin.com/in/jeff-lindquist-0497b625/)**p.52
    3. **3. Same as above, but instead, scraping GitHub repos, from [Sergei Zotov](https://www.linkedin.com/in/szotov/)**p.52
    4. **4. Noticing when you’re avoiding conflict, from [Dan Shipper](https://x.com/danshipper)**p.52
    5. **5. Figuring out why your computer is running slow, from [Anthony Roux](https://www.linkedin.com/in/anthonyrouxfr/)**p.52
    6. **6. Cleaning up messy invoice files, from [Martin Merschroth](https://www.linkedin.com/in/martin-merschroth/)**p.52
    7. **7. Organizing files and folders across your computer, from [Justin Dielmann](https://www.linkedin.com/in/justindielmann/)**p.53
    8. **8. Building a slide for your child, from [John Conneely](https://www.linkedin.com/in/johnbconneely/)**p.53
    9. +14 more sections
  10. 18A free year of Devin: the world’s most advanced autonomous AI software engineer (2025-10-07)p.58
    1. **What is Devin**p.58
    2. **Why I love Devin**p.59
    3. **How you might use Devin**p.59
    4. **How to redeem the deal**p.59
    5. **Additional offer details:**p.60
  11. 19Introducing the GAIN framework for feedback: an evidence-based approach to giving feedback that people love, appreciate, and act on (2025-09-30)p.61
    1. Why GAIN? The evidence behind the frameworkp.64
    2. GAIN in the real world: Giving feedback to a micromanaging founderp.66
    3. GAIN feedback principles and phrasesp.67
  12. 20AI in feedbackp.72
    1. Recap: Unlocking growth with the GAIN frameworkp.74
  13. 21How to get the most out of your product pass, part 1 (2025-09-23)p.74
  14. 221. **[Replit](https://replit.com/)**p.74
    1. **What it is**p.75
    2. **Why I love it**p.75
    3. **What I use it for**p.75
    4. **How other people are using it**p.75
    5. **Learn more**p.75
  15. 232. **[Warp](https://go.warp.dev/lenny)**p.75
    1. **What it is**p.75
    2. **Why I love it**p.75
    3. **What I use it for**p.75
    4. **How other people are using it**p.75
    5. **Learn more**p.75
  16. 24**3. [Linear](https://linear.app/)**p.75
    1. **What it is**p.75
    2. **Why I love it**p.75
    3. **What I use it for**p.75
    4. **How other people are using it**p.76
    5. **Learn more**p.76
  17. 25**4. [Wispr Flow](https://wisprflow.ai/)**p.76
    1. **What it is**p.76
    2. **Why I love it**p.76
    3. **What I use it for**p.76
    4. **How other people are using it**p.76
    5. **Learn more**p.76
  18. 26**5. [Gamma](https://gamma.app/partners/lenny)**p.76
    1. **What it is**p.76
    2. **Why I love it**p.76
    3. **What I use it for**p.76
    4. **How other people are using it**p.77
    5. **Learn more**p.77
  19. 27**6. [Magic Patterns](https://magicpatterns.link/lpp1)**p.77
    1. **What it is**p.77
    2. **Why I love it**p.77
    3. **What I use it for**p.77
    4. **How other people are using it**p.77
    5. **Learn more**p.77
  20. 28**7. [Descript](https://descript.com/lenny)**p.77
    1. **What it is**p.77
    2. **Why I love it**p.77
    3. **What I use it for**p.78
    4. **How other people are using it**p.78
    5. **Learn more**p.78
  21. 29**8. [Mobbin](https://mobbin.com/lenny)**p.78
    1. **What it is**p.78
    2. **Why I love it**p.78
    3. **What I use it for**p.78
    4. **How other people are using it**p.78
    5. **Learn more**p.78
  22. 30Building eval systems that improve your AI product (2025-09-09)p.79
    1. Phase 1: Ground your evals in reality, with error analysisp.80
    2. Phase 2: Build out your evaluation suitep.82
    3. Phase 3: Operationalizing evals for continuous improvementp.85
    4. Effective evaluation systems are a process, not a dashboardp.87
    5. Questionsp.87
  23. 31How to find the perfect name (2025-09-02)p.88
    1. **Why names must work harder than ever**p.88
    2. **The three pillars of effective naming**p.89
    3. **Case study: Intel’s Pentium**p.90
    4. **The Lexicon process: beyond brainstorming**p.90
    5. **Case study: Swiffer and the invention of a new category**p.91
    6. **Case study: The story of Vercel**p.91
    7. **What not to do**p.91
    8. **The bottom line**p.91
  24. 32Taking the week off + a newsletter cadence update (2025-08-26)p.92
  25. 33Why your AI product needs a different development lifecycle (2025-08-19)p.93
    1. 1. AI products are inherently non-deterministicp.94
    2. 2. Every AI product negotiates a tradeoff between *agency* and *control*p.94
  26. 34**The Continuous Calibration/Continuous Development framework**p.95
    1. Putting it all together: A CC/CD loop for customer supportp.101
    2. Where to go from herep.102
  27. 35Essential reading for product builders—part 2 (2025-08-12)p.103
    1. **1. [Building Products](https://medium.com/the-year-of-the-looking-glass/building-products-91aa93bea4bb), by Julie Zhuo**p.103
    2. **2. [Communication Is the Job](https://boz.com/articles/communication-is-the-job), by Andrew Bosworth**p.104
    3. **3. [Executive Communication](https://www.heavybit.com/library/video/executive-communication/), by Barbara Minto via Michael Dearing**p.104
    4. **4. [Distribution](https://a16z.com/distribution/), by Ben Horowitz**p.104
    5. **5. [The Market Curve](https://medium.com/sequoia-capital/the-market-curve-44097b626f6d), by Mike Vernal**p.104
    6. **6. [The Four Fits](https://brianbalfour.com/four-fits-growth-framework), by Brian Balfour**p.105
    7. **7. [Startup = Growth](https://paulgraham.com/growth.html), by Paul Graham**p.105
    8. **8. [Give Away Your Legos](https://review.firstround.com/give-away-your-legos-and-other-commandments-for-scaling-startups/), by Molly Graham**p.105
    9. +3 more sections
  28. 3625 proven tactics to accelerate AI adoption at your company (2025-08-05)p.107
    1. **1. Explain the** ***how***p.108
    2. **2. Track and reward adoption**p.108
    3. **3. Cut the red tape**p.109
    4. **4. Turn AI enthusiasts into teachers**p.109
    5. **5. Prioritize the high-impact tasks**p.110
    6. **Where to go from here**p.110
  29. 37Lenny's Product Pass: 20+ free premium products, available exclusively for paid annual subscribers (2025-07-29)p.110
    1. **Why am I doing this?**p.111
    2. **Important offer details (read before subscribing):**p.112
    3. **Introducing the Insider tier: priority access to every product**p.112
    4. **💥 How to redeem the offer 💥**p.112
  30. 38Build your personal AI copilot (2025-07-22)p.113
    1. What are AI copilots good for?p.115
    2. How do I build an AI copilot?p.116
    3. Step 1: “Hire” your AI copilotp.117
    4. Step 2: Onboard your copilotp.118
    5. Step 3: Kick off an initiativep.119
    6. Step 4: Put your copilot to workp.119
    7. Other ways to leverage your copilotp.119
    8. Habits for getting the most out of your AI copilotp.122
    9. +3 more sections
  31. 39Essential reading for product builders—part 1 (2025-07-15)p.126
    1. 1. [Who’s Got the Monkey](https://www.med.unc.edu/uncaims/wp-content/uploads/sites/764/2014/03/Oncken-_-Wass-Who_s-Got-the-Monkey.pdf)?, by William Oncken, Jr., and Donald L. Wassp.127
    2. 2. [On agency](https://www.henrikkarlsson.xyz/p/agency?publication_id=313411&post_id=167633827&isFreemail=true&r=13nam&triedRedirect=true), by Henrik Karlssonp.128
    3. 3. [On building good taste](https://www.youtube.com/watch?v=X2wLP0izeJE), by Ira Glassp.128
    4. 4. [Strategies for learning](https://andymasley.substack.com/p/strategies-for-learning), by Andy Masleyp.129
    5. 5. [If your product is](https://paulbuchheit.blogspot.com/2010/02/if-your-product-is-great-it-doesnt-need.html) *[great](https://paulbuchheit.blogspot.com/2010/02/if-your-product-is-great-it-doesnt-need.html)*[, it doesn’t need to be](https://paulbuchheit.blogspot.com/2010/02/if-your-product-is-great-it-doesnt-need.html) *[good](https://paulbuchheit.blogspot.com/2010/02/if-your-product-is-great-it-doesnt-need.html)*, by Paul Buchheitp.129
    6. 6. [The only thing that matters](https://fictivekin.github.io/pmarchive-jekyll/guide_to_startups_part4), by Marc Andreessenp.130
    7. 7. [The Cook and the Chef: Musk’s Secret Sauce](https://waitbutwhy.com/2015/11/the-cook-and-the-chef-musks-secret-sauce.html), by Tim Urbanp.130
    8. Other important reads that you probably already know about, but including anyway for those who haven’t read them:p.131
    9. +1 more section
  32. 40What people are vibe coding (and actually using) (2025-07-08)p.131
    1. **Health, wellness, and style**p.132
    2. **Parenting and family**p.133
    3. **Work productivity**p.133
    4. **Personal productivity**p.134
    5. **Personal development**p.134
    6. **Music**p.135
    7. **Other/Fun**p.135
  33. 41The definitive guide to mastering analytical thinking interviews (2025-07-01)p.137
    1. Understand the analytical thinking interviewp.138
    2. Step 1: Assumptions and game planp.139
    3. Step 2: Product rationalep.140
    4. Step 3: Metric frameworkp.142
    5. Step 4: Goal-settingp.144
    6. Step 5: Tradeoff evaluationp.146
    7. Other analytical questions: debugging and estimationp.147
    8. Now you’re ready to take on the analytical thinking interviewp.148
    9. +1 more section
  34. 42An AI glossary (2025-06-24)p.148
    1. **Model**p.149
    2. **LLM (large language model)**p.149
    3. **Transformer**p.149
    4. **Training/Pre-training**p.150
    5. **Supervised learning**p.150
    6. **Unsupervised learning**p.150
    7. **Post-training**p.150
    8. **Fine-tuning**p.150
    9. +15 more sections
  35. 43How tech’s most resilient workers handle burnout (2025-06-17)p.154
  36. 44Introducing ARMOR: five shields against burnoutp.155
    1. **A: Autonomy**p.155
    2. **R: Rock-solid boundaries**p.156
    3. **M: Maintenance rituals**p.156
    4. **O: Original thinking**p.157
    5. **R: Role architecture**p.158
    6. A final piece of advice: Your work reality can only be as good as your relationshipsp.159
    7. Check your own ARMOR strengthp.159
  37. 45How to get your entire team prototyping with AI (2025-06-10)p.160
    1. **Component libraries**p.160
    2. **Team workflows**p.163
    3. **Bonus tip: Using your actual logo in prototypes**p.167
  38. 46**Where to go from here**p.167
  39. 47Taking the week off (2025-06-03)p.168
  40. 48How tech workers really feel about work right now (2025-05-27)p.168
  41. 49Our biggest takeawaysp.168
    1. How we ran the survey and who respondedp.168
    2. Takeaway 1: Burnout is a critical issue facing the tech workforcep.169
    3. Takeaway 2: Tech workers are more optimistic than we expected—but optimism is decliningp.169
    4. Takeaway 3: Startup founders are the happiest people in techp.170
    5. Takeaway 4: Managers need helpp.170
    6. Takeaway 5: Hybrid workers feel better about their job; in-office workers feel better about their careerp.171
    7. Takeaway 6: Small-company employees are doing the bestp.171
    8. Takeaway 7: The mid-career slump is realp.172
    9. +4 more sections
  42. 50Five principles for successfully managing managers (2025-05-20)p.175
    1. 1. Recognize that you are in a different rolep.176
    2. 2. Conduct the API endpoint experimentp.177
    3. 3. Never underminep.178
    4. 4. Never coverp.178
    5. 5. Use task-relevant maturity (TRM) to delegate and review workp.179
    6. In closingp.180
  43. 51State of the product job market in 2025 (2025-05-13)p.181
    1. **1. Open PM and engineering roles are trending up**p.181
    2. **2. AI roles are exploding**p.181
    3. **3. Layoffs are slowing**p.181
    4. **4. Capital investment is increasing**p.181
    5. **5. The Bay Area continues to be the center of opportunity**p.182
    6. **6. Remote work opportunities are declining**p.182
    7. **7. There are lots of open PM roles around the world**p.182
    8. Other trends we’re followingp.182
  44. 52The ultimate guide to negotiating your comp (2025-05-06)p.183
    1. **Your negotiation playbook**p.184
    2. **G: Gather intelligence that others miss**p.184
    3. **A: Align with advocates**p.186
    4. **I: Influence momentum by adding value**p.188
    5. **N: Navigate complexity**p.190
    6. **S: Secure your success**p.193
    7. **Bring the entire negotiation playbook together**p.195
    8. Bottom linep.196
  45. 53Make product management fun again with AI agents (2025-04-29)p.197
    1. What is an AI agent?p.198
    2. Launch your first AI agent right nowp.198
    3. Plan your second AI agentp.199
    4. Design how your agent is going to workp.199
    5. Construct your agent with a prompt (platform-agnostic)p.201
    6. Choose a platformp.203
    7. Releasing your agent into the wildp.203
    8. Optimizing costsp.204
    9. +4 more sections
  46. 54A new perk for annual subscribers: A free year of some of the world's most beloved products (while supplies last) (2025-04-15)p.206
    1. **You can disregard everything else you see below this line….**p.206
  47. 55Beyond vibe checks: A PM’s complete guide to evals (2025-04-08)p.207
    1. Why evals matterp.208
    2. What exactly are evals?p.208
    3. **Getting started**p.208
    4. **What’s next?**p.212
    5. **Looking ahead**p.213
  48. 56The definitive guide to mastering product sense interviews (2025-04-01)p.214
    1. Baseline skill: Clear communicationp.216
    2. Step 1: Product motivationp.218
    3. Step 2: Segmentationp.221
    4. Step 3: Problem identificationp.225
    5. Step 4: Solution developmentp.227
    6. Summarizing the product sense interview frameworkp.231
    7. 📚 Extra resources to prepare for product sense interviewsp.232
  49. 57How to ship like a startup (2025-03-25)p.233
    1. 1. Replace your PRDs with prototypesp.234
    2. 2. Build hype by working in the openp.234
    3. 3. Build a cult(ure)p.235
    4. 4. Find the believers instead of swaying the skepticsp.236
    5. 5. Make every team member a product ownerp.236
    6. 6. Remove the wall between your team and your usersp.236
    7. 7. Meat and potatoes come before dessert and soufflép.237
  50. 58Which companies produce the best product managers (2025-03-18)p.237
    1. 1. Which companies create the most founders—and the most *successful* founders?p.238
    2. Which companies accelerate PM careers most?p.238
    3. Which companies create the most product leaders?p.239
    4. Why didn’t Stripe PMs do better?p.239
    5. 🏅 Featured role of the weekp.240
  51. 59Why you’re so angry at work (and what to do about it) (2025-03-11)p.241
    1. Anger: an inherently useful emotionp.242
    2. Anger is the alarm, unmet needs are the firep.243
    3. Four steps to translate anger to wisdomp.243
    4. Conclusionp.247
    5. 🏅 Featured role of the weekp.248
  52. 601,000,000 (2025-03-04)p.249
    1. 🏅 Featured role of the weekp.254
  53. 61Strategy Blocks: An operator’s guide to product strategy (2025-02-25)p.255
    1. Part 1: Crafting the 2-year strategy (small “s” strategy)p.256
    2. Part 2: Crafting the 3/5/10-year strategy (Big “S” strategy)p.261
    3. Combining the twop.262
  54. 62Overcoming challenges and mythsp.262
    1. Results and business impactp.263
    2. Recapp.263
    3. 🏅 Featured role of the weekp.264
  55. 63How much product managers make in the U.S., Europe, and Canada (2025-02-18)p.264
    1. First, an explanation of the levels you’ll see in the charts belowp.265
    2. **Product management compensation in the U.S.**p.265
    3. **Comparing Tiers 1, 2, and 3 U.S cities to** U.K., Canada, and Europe broadlyp.265
    4. 🏅 Featured role of the weekp.266
  56. 64Pulling back the curtain on the magic of Y Combinator (2025-02-11)p.267
    1. What does YC success look like?p.268
    2. What are the biggest YC winners?p.268
    3. What are the most successful conditions for YC startups?p.269
    4. What is the likelihood of success for YC startups?p.270
    5. Who are the most successful YC investors?p.270
    6. What are YC founders betting on for the future?p.270
    7. **To wrap it up…**p.271
    8. 🏅 Featured role of the weekp.272
  57. 65Announcing the greatest product bundle ever: Get a year free of Granola, Notion, Superhuman, Linear, and Perplexity with an annual subscription (2025-02-04)p.272
  58. 66[See the updates to the deal here](https://www.lennysnewsletter.com/p/an-unbelievable-offer-now-get-one).p.272
    1. (You can safely ignore everything below)p.272
  59. 67Introducing the Foundation Sprint: From the creators of the Design Sprint (2025-01-28)p.273
    1. **The Stockholm solution**p.274
    2. **The quest for the perfect start**p.275
    3. **The Founding Hypothesis**p.276
  60. 68The Foundation Sprintp.277
    1. Day 1p.277
    2. Day 2: Approachp.278
    3. After the Foundation Sprintp.279
    4. 🏅 Featured role of the weekp.280
  61. 69What’s in your stack: The state of tech tools in 2025 (2025-01-21)p.280
    1. The evolution of tech tools: A five-year journeyp.281
    2. What we asked and who respondedp.281
    3. The big 10 headlines 🗞️p.281
    4. ChatGPT has a commanding leadp.282
    5. Cursor and other AI-native IDEs are rapidly emergingp.282
    6. As the third-most-used tool overall, Slack continues to crush itp.282
    7. The Jira paradox and Linear’s insurgencyp.283
    8. Figma Slides and Canva have become big players in presentationsp.283
    9. +10 more sections
  62. 70Introducing Core 4: The best way to measure and improve your product velocity (2025-01-14)p.289
    1. 🏅 Featured role of the weekp.296
  63. 71A guide to AI prototyping for product managers (2025-01-07)p.297
    1. **Choosing your tooling**p.298
    2. **Building your prototype**p.300
    3. **Solving prototyping problems—without knowing how to code**p.302
    4. **Putting it all together**p.303
    5. Hiring? 👀p.304
  64. 72Taking the week off 🎄🕎🎁 (2024-12-31)p.304
  65. 73Top angel investors in the U.S. (2024-12-24)p.305
    1. **The most active angel investors of the past five years**p.305
    2. **The most active angel investors in 2024**p.307
    3. Hiring? 👀p.309
  66. 74The Best of Lenny’s Newsletter—2024 Edition (2024-12-17)p.310
    1. Hiring? 👀p.315
  67. 75Which companies accelerate PM careers most (2024-12-10)p.315
    1. The raw datap.315
    2. Summaryp.315
    3. **Top 10 companies that most accelerate a PM’s career**p.316
    4. Hiring? 👀p.318
  68. 76How GiveDirectly increased donations by over $3 million/year through experimentation (2024-12-03)p.319
    1. **Tiny changes can add up to a big difference**p.320
    2. **If a test fails initially, try a second version**p.321
    3. **Homepage design and interactivity matter**p.321
    4. **Lessons from a big bet that failed: matching donors with recipients**p.322
    5. **Our experiment takeaways**p.324
    6. Hiring? 👀p.324
  69. 77Lenny’s Newsletter holiday gift guide 2024 (2024-11-26)p.325
    1. Householdp.325
    2. Gadgetsp.326
    3. My wife’s recommendationsp.327
    4. Health and wellnessp.328
    5. Kids’ stuffp.329
    6. Nutritionp.329
    7. Meaningful gift subscriptionsp.330
    8. Don’t own yet but looks coolp.330
    9. +1 more section
  70. 78How to become a supermanager with AI (2024-11-19)p.331
    1. Hiring? 👀p.337
  71. 79Product manager is an unfair role. So work unfairly. (2024-11-12)p.338
    1. 1. Get out of tasks before they even reach your to-do list (or anyone else’s)p.339
    2. 2. Cheat your way out of meetings with “59-second Looms”p.339
    3. 3. Hide, ignore, and automate Slackp.340
    4. 4. Cultivate a team that operates without youp.341
    5. 5. Get a head start on discovery with product scrapbookingp.342
    6. 6. Let AI write for you (but don’t let it read for you)p.343
  72. 80etc.`p.344
    1. 7. PM your own brain’s freshnessp.345
    2. In closingp.346
    3. Hiring? 👀p.346
  73. 81On being funny at work (2024-11-05)p.347
    1. So how can you be funny?p.349
    2. Seven strategies to be funny in businessp.349
    3. Hiring? 👀p.357
  74. 82Five proven prompt engineering techniques (and a few more-advanced tactics) (2024-10-29)p.357
    1. BONUS: Three more advanced tacticsp.361
    2. Conclusionp.363
    3. Hiring? 👀p.363
  75. 83How much do U.S. product managers really make? (2024-10-22)p.364
    1. Key trends in salary datap.365
    2. Benchmarks for base salary for U.S. product managersp.366
    3. How we created the benchmarksp.367
    4. Takeaways for product managersp.367
    5. What’s nextp.368
    6. Hiring? 👀p.369
  76. 84Why no productivity hack will solve your overwhelm (2024-10-15)p.370
    1. A brief primer on Internal Family Systemsp.372
    2. Step 1: Sense and name the competing partsp.374
    3. Step 2: Validate that each part of you is valuable and wisep.375
    4. Step 3: Pull the bus over and listenp.376
    5. Step 4: Facilitate internal dialogue and problem-solvingp.377
    6. Step 5: Decide on and commit to the destination and the routep.378
    7. Applying parts-work at workp.378
    8. Tying it togetherp.379
    9. +1 more section
  77. 85Why cash is king (2024-10-08)p.380
    1. What matters most: salary, salary, salaryp.380
    2. Who cares about equity?p.383
    3. Beyond salary and equity: reminders of what else mattersp.383
    4. Takeawayp.383
    5. What comes nextp.384
    6. Hiring? 👀p.385
  78. 86A PM’s guide to influence (2024-10-01)p.386
    1. **Tactic 1: Seek intel on how each stakeholder makes decisions**p.387
    2. **Tactic 2: Frame your message from their POV (not yours)**p.388
    3. **Tactic 3: Prime detractors and champions alike in the “meeting before the meeting”**p.389
    4. **Tactic 4: Make people feel heard and validated**p.390
    5. **Tactic 5: Manage the clock**p.390
    6. **Practice your influencing skill**p.391
    7. Hiring? 👀p.391
  79. 87State of the product job market, part 2 (2024-09-24)p.391
    1. How’s the PM job market looking overall?p.392
    2. Has there been a shift to hiring more senior product roles?p.392
    3. Which companies are hiring PMs most?p.393
    4. Which cities have the most open PM roles?p.393
    5. What about remote product jobs?p.393
    6. What hard skills are most in demand for PMs?p.393
    7. Zooming out, which tech roles are growing fastest, and which slowest?p.394
    8. What have layoffs looked like over the past year?p.394
    9. +4 more sections
  80. 88Get Perplexity Pro free for 1 year (2024-09-23)p.395
  81. 89Raising a seed round 101 (2024-09-17)p.396
    1. 👀 Hiring? Or looking for a new job?p.406
  82. 90How to communicate tradeoffs so leaders will listen (2024-09-10)p.407
    1. How to frame tradeoffs effectivelyp.407
    2. Tradeoff trapsp.413
    3. **Trap examples**p.415
    4. 📚 Further studyp.415
    5. 👀 Hiring? Or looking for a new job?p.416
  83. 91The Subscription Value Loop: A framework for growing consumer subscription businesses (2024-09-03)p.416
    1. Using the Subscription Value Loop to grow your consumer subscription businessp.419
    2. Top 10 levers for growing consumer subscription appsp.420
    3. Conclusionp.429
    4. **📚 Further study**p.430
    5. 👀 Hiring? Or looking for a new job?p.431
  84. 92Time management techniques that actually work (2024-08-27)p.431
    1. 🚨 Enter to **win an all-expenses-paid ticket to the Lenny & Friends Summit**p.431
    2. 👀 Hiring? Or looking for a new job?p.434
  85. 93Why PMs are best positioned to thrive in an AI world (2024-08-20)p.435
    1. +1 more section
  86. 94Summary: AI and product management | Marily Nika (Meta, Google) (2024-08-13)p.438
    1. +11 more sections
  87. 95Summary: April Dunford on product positioning, segmentation, and optimizing your sales process (2024-08-13)p.441
    1. +8 more sections
  88. 96Summary: Lessons from working with 600+ YC startups | Gustaf Alströmer (Y Combinator, Airbnb) (2024-08-13)p.444
    1. +9 more sections
  89. 97Time management techniques that actually work (2024-08-13)p.447
    1. +2 more sections
  90. 98Summary: The ultimate guide to adding a PLG motion | Hila Qu (Reforge, GitLab) (2024-08-12)p.452
    1. +21 more sections
  91. 99Ethan Smith: The power of internal linking for SEO (2024-08-06)p.460
    1. +6 more sections
  92. 100On asking for help (even when you really don’t want to) (2024-08-06)p.463
    1. +6 more sections
  93. 101How should you monetize your AI features? (2024-07-30)p.473
    1. +5 more sections
  94. 102Announcing the Lenny & Friends Summit 🙌 (2024-07-29)p.479
  95. 103New data on the product job market (2024-07-23)p.479
    1. +1 more section
  96. 104Taking the week off (2024-07-16)p.483
  97. 105How close is AI to replacing product managers? (2024-07-09)p.484
    1. +6 more sections
  98. 106Counterintuitive advice for building AI products (2024-07-02)p.497
    1. +2 more sections
  99. 107Meet your Lenny’s Newsletter Fellows ✨ (2024-07-01)p.504
  100. 108General management, functional, and hybrid models: Which org design works best for top companies? (2024-06-25)p.506
    1. +5 more sections
  101. 109When and how to run a billboard campaign (2024-06-18)p.511
    1. +1 more section
  102. 110How to use Perplexity in your PM work (2024-06-11)p.519
  103. 11127 ways PMs are using Perplexity in their day-to-day workp.519
    1. +1 more section
  104. 112In defense of feature team product managers (2024-06-04)p.522
    1. +1 more section
  105. 113Taking the week off (2024-05-28)p.528
  106. 114On saying no (2024-05-21)p.528
    1. +1 more section
  107. 115The art of the pivot, part 2: How, why, and when to pivot (2024-05-14)p.534
    1. +1 more section
  108. 116The art of the pivot, part 1: The definitive list of successful pivots (2024-05-07)p.547
    1. +2 more sections
  109. 117How Perplexity builds product (2024-04-30)p.549
  110. 118How Perplexity builds productp.550
    1. +1 more section
  111. 119How to make an impact in your first 90 days (2024-04-23)p.555
    1. +6 more sections
  112. 120How to accelerate growth by focusing on the features you already have (2024-04-16)p.564
    1. +1 more section
  113. 121How AI will impact product management (2024-04-09)p.571
    1. +4 more sections
  114. 122The secret to Duolingo’s exponential growth (2024-04-02)p.577
    1. +2 more sections
  115. 123Become a more technical product manager (2024-03-26)p.588
    1. +4 more sections
  116. 124Taking the week off (2024-03-19)p.593
    1. +6 more sections
  117. 125My podcast tech stack, workflows, and lessons (2024-03-12)p.594
    1. +2 more sections
  118. 126How to successfully launch on Product Hunt (when it’s right for your startup) (2024-03-05)p.604
    1. +4 more sections
  119. 127How to learn the most about a candidate from a single interview question (2024-02-27)p.612
    1. +7 more sections
  120. 128You should be playing with GPTs at work (2024-02-20)p.619
    1. +5 more sections
  121. 129The ultimate guide to willingness-to-pay (2024-02-13)p.626
    1. +5 more sections
  122. 130My favorite decision-making frameworks (2024-02-06)p.637
    1. +1 more section
  123. 131Adding a work trial to your interview process (2024-01-30)p.641
    1. +1 more section
  124. 132How Gong builds product (2024-01-23)p.655
  125. 133How Gong builds productp.655
    1. +1 more section
  126. 134How to describe your business as an equation (2024-01-16)p.664
    1. +5 more sections
  127. 135What to do if your product isn’t taking off (2024-01-09)p.670
    1. +1 more section
  128. 136Inspiration for the year ahead (2024-01-02)p.680
    1. +20 more sections
  129. 137Taking the week off (and thank you!) (2023-12-26)p.689
  130. 138First-principles thinking (2023-12-19)p.690
    1. +3 more sections
  131. 139The Best of Lenny’s Newsletter 2023 (2023-12-12)p.698
  132. 140🎖️ The Best of Lenny’s Newsletterp.698
    1. +1 more section
  133. 141Lessons on building a viral consumer app: The story of Saturn (2023-12-05)p.705
    1. +1 more section
  134. 142Lessons from going freemium: a decision that broke our business (2023-11-28)p.713
    1. +6 more sections
  135. 143A new-parent gift guide (2023-11-21)p.718
    1. +6 more sections
  136. 144When they hired their first PM (2023-11-14)p.726
    1. +1 more section
  137. 145Introducing DRICE: a modern prioritization framework (2023-11-07)p.733
    1. +5 more sections
  138. 146Lessons learned from a startup that didn’t make it (2023-10-31)p.739
    1. +1 more section
  139. 147Scaling your B2B growth engine (2023-10-24)p.744
    1. +4 more sections
  140. 148How to build a killer sales pitch (2023-10-17)p.758
    1. +8 more sections
  141. 149Skipping newsletter today (2023-10-10)p.765
  142. 150Hiring your early team (2023-10-03)p.766
    1. +6 more sections
  143. 151How Linear builds product (2023-09-26)p.781
  144. 152How Linear builds productp.781
    1. +1 more section
  145. 153The Magic Loop (2023-09-19)p.788
    1. +7 more sections
  146. 154A guide for finding product-market fit in B2B (2023-09-12)p.797
    1. +3 more sections
  147. 155500,000 (2023-09-11)p.811
    1. +2 more sections
  148. 156How to find and win your first 10 B2B customers (2023-09-05)p.816
    1. +2 more sections
  149. 157How to find and win your first 10 customersp.817
    1. +2 more sections
  150. 158How to identify your ideal customer profile (ICP) (2023-08-29)p.829
    1. +3 more sections
  151. 159How to hire your first growth team (2023-08-22)p.843
    1. +5 more sections
  152. 160How to validate your B2B startup idea (2023-08-15)p.852
    1. +4 more sections
  153. 161How the most successful B2B startups came up with their original idea (2023-08-08)p.869
    1. +5 more sections
  154. 162What is good free-to-paid conversion (2023-08-01)p.886
    1. +2 more sections
  155. 163How Shopify builds product (2023-07-25)p.893
  156. 164How Shopify builds productp.893
    1. +1 more section
  157. 165How today’s top consumer brands measure marketing’s impact (2023-07-18)p.902
    1. +3 more sections
  158. 166How Snowflake builds product (2023-07-11)p.915
  159. 167How Snowflake builds productp.915
    1. +10 more sections
  160. 168How to pass any first-round interview (even in a terrible talent market) (2023-07-04)p.922
    1. +3 more sections
  161. 169What 5 years at Reddit taught us about building for a highly opinionated user base (2023-06-27)p.933
    1. +6 more sections
  162. 170How to create an exceptional coverage plan for your parental leave (2023-06-20)p.942
    1. +7 more sections
  163. 171The unconventional Palantir principles that catalyzed a generation of startups (2023-06-13)p.948
    1. +2 more sections
  164. 172How a traumatic brain injury made me a better PM—and person (2023-06-06)p.957
  165. 173**Lessons from the journey**p.958
    1. +5 more sections
  166. 174What working at Figma taught me about customer obsession (2023-06-02)p.968
    1. +4 more sections
  167. 175How Notion builds product (2023-05-30)p.974
  168. 176How Notion builds productp.974
    1. +1 more section
  169. 177How Ramp builds product (2023-05-23)p.983
  170. 178How Ramp builds productp.983
    1. +2 more sections
  171. 179Your startup idea probably isn’t venture-scale (2023-05-16)p.994
    1. +2 more sections
  172. 180How Miro builds product (2023-05-09)p.999
  173. 181How Miro builds productp.999
    1. +2 more sections
  174. 182How to do linear regression and correlation analysis (2023-05-02)p.1007
    1. +5 more sections
  175. 183What jury duty taught me about product management (2023-04-25)p.1013
    1. +2 more sections
  176. 184How to use ChatGPT in your PM work (2023-04-11)p.1017
  177. 18512 ways to use ChatGPT in your PM workp.1017
    1. +1 more section
  178. 186Taking the week off (2023-04-04)p.1019
  179. 187Product-led marketing (2023-03-28)p.1020
    1. +2 more sections
  180. 188How Duolingo builds product (2023-03-21)p.1027
  181. 189How Duolingo builds productp.1027
    1. +1 more section
  182. 190Growth ideas (2023-03-14)p.1035
    1. +1 more section
  183. 191How Duolingo reignited user growth (2023-02-28)p.1039
    1. +1 more section
  184. 192How to be prepared for layoffs (2023-02-21)p.1048
    1. +2 more sections
  185. 193Growth inflections (2023-02-14)p.1051
    1. +5 more sections
  186. 194I built a Lenny chatbot using GPT-3. Here’s how to build your own. (2023-02-07)p.1061
  187. 195How I built a Lenny chatbotp.1062
    1. +8 more sections
  188. 196How Coda builds product (2023-01-31)p.1069
  189. 197How Coda builds productp.1069
    1. +2 more sections
  190. 198Five steps to starting your product-led growth motion, part 2 (2023-01-17)p.1079
    1. +5 more sections
  191. 199Five steps to starting your product-led growth motion (2023-01-10)p.1085
    1. +4 more sections
  192. 200Virality is a myth (mostly) (2023-01-03)p.1094
    1. +2 more sections
  193. 201The Best of Lenny’s Newsletter 2022 (2022-12-27)p.1100
  194. 202The Best of Lenny’s Newsletterp.1100
    1. +1 more section
  195. 203My favorite PM courses (2022-12-20)p.1103
    1. +2 more sections
  196. 204How to activate your investor network (2022-12-06)p.1106
    1. +6 more sections
  197. 205Lenny’s Newsletter Holiday Gift Guide 2022 (2022-11-29)p.1113
    1. +8 more sections
  198. 206Startup to exit: Lessons from a first-time founder (2022-11-22)p.1120
    1. +7 more sections
  199. 207How Figma builds product (2022-11-15)p.1131
  200. 208How Figma builds productp.1131
    1. +2 more sections
  201. 209How to determine your activation metric (2022-11-08)p.1136
    1. +3 more sections
  202. 210What is a good activation rate (2022-10-25)p.1145
    1. +8 more sections
  203. 211Mission → Vision → Strategy → Goals → Roadmap → Task (2022-10-18)p.1151
    1. +3 more sections
  204. 212The Racecar Growth Framework—expanded and illustrated (2022-10-11)p.1154
    1. +4 more sections
  205. 213Taking the week off (2022-10-04)p.1158
  206. 214How to get your marketing team to drive more impact (2022-09-27)p.1159
    1. +6 more sections
  207. 215How to get better at influence (2022-09-20)p.1164
    1. +2 more sections
  208. 216When to sunset a feature (2022-09-13)p.1169
    1. +2 more sections
  209. 217How to measure cohort retention (2022-08-30)p.1173
    1. +7 more sections
  210. 218All the ways to grow your product (2022-08-23)p.1181
    1. +6 more sections
  211. 219Kickstarting and scaling a consumer business—Step 6: SCALE: Build your growth engine (2022-08-16)p.1188
    1. +4 more sections
  212. 220How to kickstart and scale a consumer business—Step 5: RETAIN: Iterate until enough people stick around (2022-08-09)p.1199
    1. +4 more sections
  213. 221How to kickstart and scale a consumer business—Step 4: Find your early adopters by doing things that don’t scale (2022-07-26)p.1220
    1. +1 more section
  214. 222How to find your first 1,000 usersp.1221
    1. +1 more section
  215. 223How to kickstart and scale a consumer business—Step 3: Craft your pitch (2022-07-19)p.1242
    1. +2 more sections
  216. 224How to kickstart and scale a consumer business—Step 2: Identify your super-specific who (2022-07-12)p.1246
    1. +7 more sections
  217. 225How to kickstart and scale a consumer business (2022-07-05)p.1253
    1. +6 more sections
  218. 226What COVID taught me about product management (2022-06-21)p.1282
    1. +1 more section
  219. 227How to build trust in a marketplace (2022-06-14)p.1283
    1. +2 more sections
  220. 228I’ve launched a podcast! (2022-06-07)p.1290
    1. +2 more sections
  221. 229Product management career ladders (2022-05-24)p.1292
    1. +2 more sections
  222. 230How to win in consumer subscription (2022-05-17)p.1294
    1. +3 more sections
  223. 231How to validate your startup idea (2022-05-10)p.1303
    1. +5 more sections
  224. 232What is a good growth rate (2022-04-26)p.1326
    1. +3 more sections
  225. 233Preparing for a PM interview (2022-04-19)p.1332
    1. +2 more sections
  226. 234How to know when to stop (2022-04-12)p.1335
    1. +8 more sections
  227. 235The most important marketplace metrics to track (2022-03-29)p.1346
    1. +3 more sections
  228. 236How to interview product managers (2022-03-22)p.1350
    1. +3 more sections
  229. 237How to develop product sense (2022-03-15)p.1360
    1. +4 more sections
  230. 238Freemium vs. trial (2022-03-08)p.1369
    1. +2 more sections
  231. 239What is good waitlist conversion (2022-03-01)p.1372
    1. +3 more sections
  232. 240Reforge applications open (and taking a sick day) (2022-02-22)p.1376
    1. +3 more sections
  233. 241A product manager’s guide to web3 (2022-02-15)p.1379
    1. +6 more sections
  234. 242What is good monthly churn (2022-02-08)p.1390
    1. +6 more sections
  235. 243How to get promoted (2022-02-01)p.1395
    1. +3 more sections
  236. 244Lessons from 140+ angel investments (2022-01-25)p.1399
    1. +5 more sections
  237. 245The inside story of Facebook Marketplace (2022-01-18)p.1411
    1. +7 more sections
  238. 246Differentiating your product (2022-01-11)p.1419
    1. +3 more sections
  239. 247Prioritizing at startups (2022-01-04)p.1423
    1. +3 more sections
  240. 248The Best of 2021 (2021-12-28)p.1427
    1. +3 more sections
  241. 249Taking the week off (2021-12-21)p.1428
  242. 250The top 5 things PMs should know about engineering (2021-12-16)p.1429
    1. +7 more sections
  243. 251What is a good payback period? (2021-12-14)p.1433
    1. +3 more sections
  244. 252The Atomic Network (2021-12-09)p.1439
    1. +2 more sections
  245. 253The most common pitfalls of new product managers (2021-12-07)p.1443
    1. +2 more sections
  246. 254A founder’s guide to community (2021-11-30)p.1447
    1. +1 more section
  247. 255Lenny’s holiday gift guide (2021-11-25)p.1461
    1. +10 more sections
  248. 256The most important consumer metrics to track (2021-11-23)p.1465
    1. +5 more sections
  249. 257What is product management (2021-11-16)p.1467
    1. +5 more sections
  250. 258Six rules of hiring for growth (2021-11-09)p.1470
    1. +1 more section
  251. 259🚨 Applications now open for my live course—Product Management Fundamentals (2021-11-05)p.1478
    1. +1 more section
  252. 260Breaking into growth (2021-11-02)p.1478
    1. +4 more sections
  253. 261Picking a wedge (2021-10-26)p.1482
    1. +4 more sections
  254. 262Taking the week off (2021-10-19)p.1488
  255. 26360 ideas to boost your growth (2021-10-12)p.1489
  256. 26460 ideas to boost your growthp.1490
    1. +9 more sections
  257. 265My all-time favorite reads on product, growth, leadership, writing, investing, and much more (2021-10-05)p.1495
    1. +8 more sections
  258. 266Saying no (2021-09-28)p.1504
    1. +3 more sections
  259. 267The 10 commandments of salary negotiation (2021-09-24)p.1510
  260. 268The 10 commandments of salary negotiationp.1510
    1. +1 more section
  261. 269Getting more technical (2021-09-21)p.1514
    1. +3 more sections
  262. 270How behavioral science can boost your conversion rates (2021-09-17)p.1517
  263. 271How behavioral science can boost your conversion ratesp.1517
    1. +3 more sections
  264. 272Demand driving supply: The little-understood growth loop behind a surprising number of iconic billion-dollar companies (2021-09-14)p.1523
    1. +1 more section
  265. 273Demand driving supplyp.1525
    1. +1 more section
  266. 274Marketplace city expansion strategy (2021-09-07)p.1533
    1. +6 more sections
  267. 275Examples and templates of 1-Pagers and PRDs (2021-08-31)p.1540
    1. +2 more sections
  268. 276GTM motions of 30 B2B SaaS companies (2021-08-24)p.1543
    1. +3 more sections
  269. 277The Best of Lenny’s Newsletter 2021 (2021-08-17)p.1550
    1. +11 more sections
  270. 278Five habits of highly annoying product managers (2021-08-10)p.1553
  271. 279Five habits of highly annoying PMsp.1553
    1. +2 more sections
  272. 280How marketplaces win (2021-08-03)p.1556
    1. +4 more sections
  273. 281Prioritizing (2021-07-27)p.1560
    1. +3 more sections
  274. 282Why now (2021-07-21)p.1564
    1. +2 more sections
  275. 283Why now? (2021-07-21)p.1568
    1. +2 more sections
  276. 284Kickstarting supply in a labor marketplace (2021-07-13)p.1570
    1. +3 more sections
  277. 285Winning at early-stage hiring (2021-07-06)p.1575
    1. +1 more section
  278. 286How to know if you're doing a good job as a product manager (2021-06-29)p.1580
    1. +2 more sections
  279. 287Finding your distribution advantage (2021-06-22)p.1583
    1. +1 more section
  280. 288Choosing Your North Star Metric (2021-06-16)p.1587
  281. 289My favorite PM interview questions (2021-06-15)p.1587
    1. +3 more sections
  282. 290Getting buy-in (2021-06-10)p.1591
    1. +2 more sections
  283. 291How people discover new products (2021-06-08)p.1595
    1. +3 more sections
  284. 292How long it takes to find Product-Market Fit (2021-06-01)p.1599
    1. +2 more sections
  285. 293Skills PMs need to build (2021-05-25)p.1603
    1. +4 more sections
  286. 294Healing your co-founder relationship (2021-05-18)p.1611
    1. +2 more sections
  287. 295Types of business models (2021-05-11)p.1617
    1. +3 more sections
  288. 29614 habits of highly effective product managers (2021-05-04)p.1621
    1. +3 more sections
  289. 297Three myths about sabbatical programs (2021-04-27)p.1626
    1. +3 more sections
  290. 298On taking time off (2021-04-20)p.1634
    1. +3 more sections
  291. 299Why marketplaces fail (2021-04-13)p.1639
  292. 300Why marketplaces failp.1639
    1. +4 more sections
  293. 301Choosing a take rate (2021-04-06)p.1647
    1. +4 more sections
  294. 302The Minto Pyramid Principle and the SCR Framework (2021-03-30)p.1651
    1. +2 more sections
  295. 303The PM 🤝 Design Partnership (2021-03-23)p.1656
  296. 304The PM 🤝 Design Partnershipp.1657
    1. +1 more section
  297. 305Defending your big bets (2021-03-16)p.1662
    1. +4 more sections
  298. 306What's in your software stack — Product, Design, Analytics, DS, Research, and more (2021-03-09)p.1665
    1. +9 more sections
  299. 307Content-driven growth (2021-03-02)p.1668
    1. +1 more section
  300. 308Examples of great job postings (2021-02-23)p.1679
    1. +2 more sections
  301. 309Li Jin launches Atelier Ventures, her debut fund to invest in the passion economy (2021-02-16)p.1682
    1. +1 more section
  302. 310Becoming a senior Product Manager (2021-02-09)p.1688
    1. +3 more sections
  303. 311How to increase virality (2021-02-02)p.1693
    1. +6 more sections
  304. 312Positioning (2021-01-26)p.1700
  305. 313A quickstart guide to positioningp.1701
    1. +1 more section
  306. 314Should I become a product manager (2021-01-19)p.1709
    1. +2 more sections
  307. 315Increasing team velocity (2021-01-12)p.1712
  308. 316Ways increase your team’s velocityp.1712
    1. +2 more sections
  309. 317The most important consumer subscription metrics to track (2021-01-05)p.1715
    1. +3 more sections
  310. 318The most important consumer subscription metrics to trackp.1716
    1. +3 more sections
  311. 3192020 Year in Review – Issue 58 (2020-12-29)p.1718
    1. +4 more sections
  312. 320A comprehensive survey of Product Management (2020-12-22)p.1721
    1. +7 more sections
  313. 321How to run SEO experiments (2020-12-15)p.1724
    1. +3 more sections
  314. 322Ideal sprint length, designer vs. PM roles, running PM team meetings, running post-mortems, best product/executive coaches, and much more (2020-12-11)p.1731
    1. +2 more sections
  315. 323💥 Top threads this weekp.1731
    1. +6 more sections
  316. 324🤓 Top reads and listensp.1739
    1. +5 more sections
  317. 325Generating buzz (2020-12-08)p.1740
    1. +6 more sections
  318. 326Generating buzz (2020-12-08)p.1741
    1. +12 more sections
  319. 327SEO keywords, career ladders, backlog tools, copywriting, OnlyFans, AMA with Pete Kazanjy and much more (2020-12-04)p.1745
    1. +3 more sections
  320. 328**💥 Top threads this week**p.1746
    1. +5 more sections
  321. 329**🤓 Top reads and listens**p.1750
    1. +3 more sections
  322. 330**🎤 AMA with** Pete Kazanjy (about sales)p.1751
    1. +5 more sections
  323. 331When NOT to run an experiment – Issue 54 (2020-12-01)p.1753
    1. +3 more sections
  324. 332The Transition: Layering sales onto a bottom-up self-serve product (2020-11-24)p.1757
    1. +8 more sections
  325. 333Magical growth loops (2020-11-17)p.1769
    1. +6 more sections
  326. 334Startup PM vs. big company PM (2020-11-10)p.1774
    1. +2 more sections
  327. 335Managing up (2020-11-03)p.1778
    1. +2 more sections
  328. 336Pricing your SaaS product (2020-10-27)p.1780
  329. 337How to price your SaaS productp.1781
    1. +2 more sections
  330. 338The most important bottom-up SaaS metrics to track (2020-10-20)p.1789
    1. +4 more sections
  331. 339The most important bottom-up SaaS metrics to track (and how to best visualize them) (2020-10-20)p.1792
    1. +2 more sections
  332. 340Moving from IC product manager to manager of product managers (2020-10-13)p.1793
    1. +7 more sections
  333. 341Top 5 most interesting things about Booking.com's early growth strategy – Issue 46 (2020-10-06)p.1797
    1. +1 more section
  334. 342An inside look at Booking.com's early growth strategyp.1797
    1. +3 more sections
  335. 343What it feels like when you've found product-market fit (2020-09-29)p.1801
  336. 344Q: How do I know if my product is working? What does it feel like when you’ve found “product-market fit”?p.1801
    1. +4 more sections
  337. 345Fostering a culture of experimentation (2020-09-22)p.1809
    1. +3 more sections
  338. 346When to hire your first product manager (2020-09-15)p.1815
  339. 347Q: Our startup is growing quickly. When should we hire our first Product Manager?p.1816
    1. +6 more sections
  340. 348Getting better at product strategy (2020-09-08)p.1819
  341. 349Q: How do I get better at product strategy?p.1819
    1. +2 more sections
  342. 350A playbook for fundraising (2020-09-01)p.1825
    1. +1 more section
  343. 351A Playbook for Fundraisingp.1826
    1. +5 more sections
  344. 352How to increase your product's retention (2020-08-25)p.1835
    1. +1 more section
  345. 353**First, how does one measure retention?**p.1837
  346. 354How does one improve retention?p.1838
    1. +9 more sections
  347. 355How to increase your retention (2020-08-25)p.1842
    1. +1 more section
  348. 356**First, how does one measure retention?**p.1843
  349. 357How does one improve retention?p.1844
    1. +2 more sections
  350. 358Flywheels, flywheels, flywheels (2020-08-18)p.1845
    1. +4 more sections
  351. 359Navigating your early career (2020-08-11)p.1849
    1. +3 more sections
  352. 360My favorite product management templates (2020-08-04)p.1853
  353. 361**Q: I’ve seen you share a few PM templates in the past. Do you have a place to find all of your favorite templates?**p.1854
    1. +2 more sections
  354. 362How today's fastest-growing B2B businesses turned their early users into paying customers – Issue 36 (2020-07-28)p.1856
    1. +1 more section
  355. 363**1. Bottom-up + self-service**p.1857
    1. +1 more section
  356. 3642. Bottom-up + support from inside salesp.1859
    1. +1 more section
  357. 365How today's fastest-growing B2B startups turned their early users into paying customers (2020-07-28)p.1859
    1. +1 more section
  358. 3661. Bottom-up + self-servicep.1860
    1. +9 more sections
  359. 3672. Bottom-up + support from inside salesp.1862
    1. +6 more sections
  360. 368**3. Outbound sales**p.1865
    1. +9 more sections
  361. 369In summaryp.1868
  362. 370Autonomy vs. direction - Issue 35 (2020-07-21)p.1868
    1. +3 more sections
  363. 371Winning at SEO (2020-07-14)p.1873
  364. 372**Q: Our company is starting to work on SEO, but there’s an incumbent who’s really good at SEO. How would you recommend we compete with them?**p.1873
    1. +3 more sections
  365. 373How today's fastest growing B2B businesses found their first ten customers (2020-07-07)p.1879
  366. 374**Q: How did the fastest growing B2B businesses find their first ten customers?**p.1880
    1. +1 more section
  367. 375Strategy 1: Tap your personal network 👋p.1880
    1. +12 more sections
  368. 376Strategy 2: Seek out your customers where they are 🧗‍♀️p.1883
    1. +9 more sections
  369. 377Strategy 3: Press 🗞p.1885
    1. +1 more section
  370. 378Surviving reorgs, tactically and emotionally - Issue 32 (2020-06-30)p.1886
    1. +3 more sections
  371. 379**Inspiration for the week ahead 🧠**p.1890
  372. 380Evaluating a (marketplace) business idea (2020-06-23)p.1890
  373. 381Q: I loved your series about [kickstarting and scaling a marketplace business](https://www.lennyrachitsky.com/p/how-to-kickstart-and-scale-a-marketplace). As an investor, I’m curious how you evaluate marketplace business ideas. What do you look for?p.1891
    1. +2 more sections
  374. 382Top 7 things to look for when evaluating a *business* ideap.1891
    1. +7 more sections
  375. 383Additional 7 things to look for when evaluating a *marketplace* business ideap.1893
    1. +7 more sections
  376. 384Evaluating a (marketplace) business idea - Issue 31 (2020-06-23)p.1896
  377. 385Q: I loved your series about [kickstarting and scaling a marketplace business](https://www.lennyrachitsky.com/p/how-to-kickstart-and-scale-a-marketplace). As an investor, I’m curious how you evaluate marketplace business ideas. What do you look for?p.1896
  378. 386Top 7 things to look for when evaluating a *business* ideap.1896
    1. +5 more sections
  379. 387One team, one roadmap - Issue 30 (2020-06-16)p.1898
  380. 388**Q: One of the more frustrating challenges I've encountered in my role as Head of Design has been the many disparate sources of truth. As one example, the design team has a prioritized roadmap doc created in partnership with product managers AND the eng team has a different roadmap doc (using a totally different tool). That's broken, true?**p.1899
    1. +1 more section
  381. 389What is good retention? (2020-06-09)p.1900
  382. 390Q: What do you consider GOOD and GREAT retention?p.1900
    1. +2 more sections
  383. 3911. What is good user retention?p.1901
    1. +5 more sections
  384. 3922. What is good net revenue retention?p.1903
    1. +5 more sections
  385. 393In summaryp.1905
  386. 394What to ask your users about Product-Market Fit (2020-06-02)p.1905
    1. +1 more section
  387. 395Prioritizing conversion opportunities (2020-05-26)p.1908
    1. +2 more sections
  388. 396Communicating bad news - Issue 26 (2020-05-19)p.1911
    1. +1 more section
  389. 397Communicating bad news - Issue 26 (2020-05-19)p.1911
    1. +2 more sections
  390. 398How the biggest consumer apps got their first 1,000 users (2020-05-12)p.1913
  391. 399👉 [Updated version of this post here](https://www.lennysnewsletter.com/p/consumer-business-find-first-users) 👈p.1914
  392. 400**Q: How did the big consumer apps get their first 1,000 users?**p.1914
    1. +8 more sections
  393. 401Joining as the first product manager (2020-05-05)p.1924
    1. +4 more sections
  394. 402Setting goals - Issue 23 (2020-04-29)p.1928
  395. 403**Q: How do you think about setting goals for your team (and company)?**p.1928
    1. +2 more sections
  396. 404Setting goals (2020-04-28)p.1929
  397. 405Q: How do you think about setting goals for your team (and company)?p.1929
    1. +4 more sections
  398. 406Using your working time well - Issue 22 (2020-04-21)p.1932
    1. +1 more section
  399. 407Using your working time well - Issue 22 (2020-04-21)p.1933
    1. +2 more sections
  400. 408Strategy and tactics for increasing conversion (2020-04-14)p.1937
    1. +2 more sections
  401. 409This newsletter is growing up 🌱 (2020-04-07)p.1940
    1. +4 more sections
  402. 410Leading your company through a pandemic - Issue 20 (2020-03-31)p.1941
    1. +2 more sections
  403. 411Leading a PM team meeting - Issue 19 (2020-03-24)p.1949
    1. +2 more sections
  404. 412Turning around an underperforming team - Issue 17 (2020-03-10)p.1951
    1. +1 more section
  405. 413Building a referrals program (2020-03-03)p.1954
    1. +1 more section
  406. 414This Week #15: When should a SaaS startup raise money 💰 (2020-02-25)p.1957
    1. +2 more sections
  407. 415This Week #14: Transitioning from startup founder to product manager (2020-02-18)p.1959
    1. +2 more sections
  408. 416This Week #13: Balancing outcome-thinking with design and technical requirements ⚖️ (2020-02-11)p.1961
    1. +2 more sections
  409. 417This Week #12: Expanding your business internationally 🌏 (2020-02-04)p.1963
    1. +2 more sections
  410. 418How to know if you've got product-market fit (2020-01-28)p.1966
    1. +3 more sections
  411. 419This Week #11: What should new PMs over-index on, and empowering product in a sales-driven org (2020-01-21)p.1970
    1. +3 more sections
  412. 420This Week #10: Keeping designers and engineers excited about metrics + Transitioning from DS to PM 🕺 (2020-01-14)p.1973
    1. +3 more sections
  413. 421This Week #9: Breaking into growth, leading with influence, and (not) stepping on toes 🦶 (2020-01-07)p.1978
    1. +4 more sections
  414. 422What They'd Do Differently 🔮 Kickstarting and Scaling a Marketplace Business (2019-12-19)p.1984
    1. +2 more sections
  415. 423Maintaining Quality 🏅 Phase 2 of Kickstarting and Scaling a Marketplace Business (2019-12-17)p.1989
    1. +2 more sections
  416. 424Accelerating Growth at Scale 🔥 Phase 2 of Kickstarting and Scaling a Marketplace Business (2019-12-13)p.1996
    1. +2 more sections
  417. 425How To Know If You're Supply or Demand Constrained 🤹‍♂️ - Phase 2 of Kickstarting and Scaling a Marketplace Business (2019-12-10)p.2000
  418. 426**Phase 2: S**cale your marketplace 📈p.2001
    1. +1 more section
  419. 427How to Kickstart and Scale a Marketplace Business – Part 4: Cracking the Chicken-and-Egg Problem 🐣 - Growing Initial Demand (plus a Bonus!) (2019-12-03)p.2005
    1. +3 more sections
  420. 428How to Kickstart and Scale a Marketplace Business – Part 3: Cracking the Chicken-and-Egg Problem 🐣 - Growing Initial Supply (2019-11-25)p.2015
    1. +1 more section
  421. 429How to Kickstart and Scale a Marketplace Business – Part 2: Cracking the Chicken-and-Egg Problem 🐣 - Supply vs. Demand (2019-11-22)p.2020
    1. +1 more section
  422. 430How to kickstart and scale a marketplace business (2019-11-20)p.2024
    1. +1 more section
  423. 431Backgroundp.2026
    1. +3 more sections
  424. 432**How to Build a Marketplace Business**p.2027
    1. +1 more section
  425. 433This Week #8: Splitting equity with late-joining co-founders, favorite roadmap templates, and small changes that improve your org (2019-11-12)p.2029
    1. +4 more sections
  426. 434This Week #7: Effectively communicating about a failure to execs, managing founder expectations, and hiring a Director of PM (2019-10-29)p.2034
    1. +4 more sections
  427. 435This Week #6: Cultivating good relationships with distributed co-workers, building trust to accelerate growth, and leveling up as a PM when you have extra time (2019-10-22)p.2038
    1. +4 more sections
  428. 436This Week #5: Overcoming impostor syndrome, introducing growth to an org, and how to partner with your data scientist (2019-10-15)p.2043
    1. +4 more sections
  429. 437This Week #4: Motivating engineers to hit deadlines, PM career ladders, and aligning with execs (2019-10-08)p.2051
    1. +4 more sections
  430. 438This Week #3: Finding product/market fit, interviewing for a Director of PM role, and structuring discussions with senior leaders (2019-10-01)p.2057
    1. +3 more sections
  431. 439The Secret to a Great Planning Process — Lessons from Airbnb and Eventbrite (2019-09-26)p.2061
  432. 440This Week #2: Tackling the chicken-and-egg problem, building a growth team from scratch, and addressing overlap with PM peers 🤔 (2019-09-24)p.2062
    1. +3 more sections
  433. 441This Week #1: Must reads on growth, what PMs should focus on when joining a new team, and the value of an MBA (2019-09-17)p.2065
    1. +3 more sections
  434. 442This Week #0: Advice on growth, product, and leadership (2019-09-12)p.2069
    1. +3 more sections
  435. 443The Power of Performance Reviews: Use This System to Become a Better Manager 🤝 (2019-07-18)p.2070
    1. +2 more sections
  436. 44428 Ways to Grow Supply in a Marketplace 📈 (2019-06-26)p.2074
    1. +28 more sections
  437. 445A Three-Step Framework For Solving Problems 👌 (2019-06-14)p.2089
    1. +1 more section
  438. 446Step 1: Crystallize the problem you are solvingp.2090
    1. +6 more sections
  439. 447**Step 2: Align on the problem with your team and stakeholders**p.2093
  440. 448**Step 3: Keep coming back to the problem**p.2094
  441. 449**A final note**p.2095
  442. 450How to get into product management (2019-06-14)p.2095
  443. 451Start with Why: Make sure PM is right for youp.2095
    1. +2 more sections
  444. 452Plan the How: The four most common paths into PMp.2097
  445. 453Develop the What: The seven core skills to buildp.2098
    1. +1 more section
  446. 454What Buddhism Taught Me About Product Management (2019-06-14)p.2106
  447. 4551. There is suffering 😨p.2107
  448. 4562. All things are impermanent ❄️p.2108
  449. 4573. There is no lasting self ⛄️p.2109
  450. 458**Additional resources 🤗**p.2109
    1. +2 more sections
  451. 459What Seven Years at Airbnb Taught Me About Building a Business (2019-06-14)p.2110
    1. +1 more section
  452. 460Create strong culture, values, and ritualsp.2111
  453. 461**Nail the problem statement**p.2111
  454. 462Set wildly ambitious goalsp.2112
  455. 463Start with the ideal and work backwardp.2113
  456. 464Think of your org design as a productp.2114
    1. +1 more section
  457. 465Maintain a high bar for everythingp.2115
  458. 466Keep your teams focusedp.2116
    1. +1 more section
  459. 467Where Great Product Roadmap Ideas Come From (2019-06-14)p.2116
    1. +1 more section